Customer feedback boards · updated October 11, 2026
Frill pricing explained: what each tier caps and adds
Frill sells a feedback board, a roadmap, announcements and surveys in four tiers: Startup, Business, Growth and Enterprise. This page reads Frill's own pricing page on 2026-10-11, in US dollars, with the monthly and yearly figures kept apart.
Frill does not charge by seat or by tracked user. Every paid tier lists unlimited admins and unlimited widgets, and the limits that decide your tier are the number of active ideas, the number of surveys and a few features sold as add-ons. That makes the bill predictable, but it also means the tier you need depends on what you switch on, not on the size of your audience.
We also make a pay-once alternative, so weigh our view with that in mind. Below we say plainly who should stay on Frill and what our product lacks.
What Frill costs
Prices from Frill's public pricing page, in USD, checked on October 11, 2026. Taxes excluded. Vendors change prices; follow the source links to see today's.
| Plan | Billed monthly | Billed yearly |
|---|---|---|
| Startupsource, 2026-10-11 | $25/mo | $22/mo |
| Businesssource, 2026-10-11 | $49/mo | $44/mo |
| Growthsource, 2026-10-11 | $149/mo | $136/mo |
| Enterprisesource, 2026-10-11 | $349/mo | $319/mo |
| White Label add-onsource, 2026-10-10 | $100/mo | n/a |
| Privacy add-onsource, 2026-10-11 | not listed | n/a |
What forces an upgrade
Each row links to the Frill page it comes from.
| From | To | What pushes you there |
|---|---|---|
| Startup | Business | Your board holds more than fifty active ideas, or you want more than one survey of a type, since Business lifts ideas to unlimited and surveys to three of each.source, 2026-10-11 |
| Business | Growth | You need a private board, pre-approval of ideas and users, or more than three surveys of a type. Growth is the first tier that includes them without an add-on.source, 2026-10-11 |
| Business | Growth | You want the Powered by tagline gone, your own favicon and emails sent from your own domain. Frill's help center prices the add-on at $100 a month, close to the gap between the two tiers.source, 2026-10-10 |
| Growth | Enterprise | A security review asks for SOC2, audit logs, IP whitelisting or dedicated hosting, which the pricing page lists on Enterprise alone.source, 2026-10-11 |
What you pay over 1 to 3 years
Computed from the prices above, assuming they never go up. Taxes excluded.
| Scenario | 1 year | 2 years | 3 years |
|---|---|---|---|
| Startup, yearly billingStartup, billed yearly | $264 | $528 | $792 |
| Business, yearly billingBusiness, billed yearly | $528 | $1,056 | $1,584 |
| Growth, monthly billingGrowth, billed monthly | $1,788 | $3,576 | $5,364 |
What Frill does well
Surveys next to the board
Frill runs NPS, CSAT, open feedback, quick polls and idea polls embedded in your product, with one survey of each included on Startup and unlimited on Growth. Our license has no surveys at all, so a team that measures satisfaction this way should stay.
Announcements with real reach tools
Its announcements can be scheduled, boosted, segmented by audience, translated and commented on. We offer a changelog with an RSS feed and a widget dot, which covers publishing but not targeting.
No seat or user meter
Admins, widgets and tracked users are listed as unlimited on every paid tier. A company with ten people triaging feedback pays the same as one with two, while our plans stop at two or five admins.
Wider tooling for larger teams
Frill lists single sign-on, translations, a developer API, a priority matrix and customizable statuses, topics and priority factors in its comparison table, and sells SOC2 and dedicated hosting on Enterprise. We have none of those, so a buyer who needs them has their answer.
What Frill charges for: ideas and surveys, not people
Frill's headline promise is plans from $25 a month with unlimited admins and unlimited widgets on every paid tier. Teammates and tracked users are also unlimited across all four tiers in its comparison table. So the usual feedback-board surprise, a bill that grows with your audience, does not apply here.
The two real meters are active ideas and surveys. Startup allows fifty active ideas. Business and above list unlimited ideas. Surveys run one of each type on Startup, three on Business and unlimited on Growth, or unlimited anywhere through the Surveys add-on.
The third lever is the set of add-ons: Privacy, Surveys and White Labeling. Frill prints no price for the first two on its pricing page, which is why the plan table above shows them as not listed.
Startup and Business: the monthly versus yearly numbers
Startup is $25 billed monthly or $22 a month billed yearly. Over a year that is $300 against $264. Business is $49 monthly or $44 a month yearly, which is $588 against $528.
The gap between them is $24 a month at the monthly rate. For that you get unlimited active ideas and two more surveys of each type. If your board is nowhere near fifty active ideas and you run no surveys, Startup is the plan to read the page for.
Both tiers sell Privacy separately. Pre-approving ideas and users, private ideas and invite-only access sit behind that add-on on these two tiers, according to the comparison table.
Growth and Enterprise: what the jump buys
Growth is $149 monthly or $136 a month yearly, which is $1,788 against $1,632 a year. It folds in Privacy, unlimited surveys and white labeling, the three things sold as add-ons below it.
Enterprise is $349 monthly or $319 yearly, or $4,188 against $3,828 a year. It adds SOC2 compliance, audit logs, IP whitelisting, dedicated hosting and dedicated support, and the buttons lead to a sales call.
White labeling alone is $100 a month according to Frill's help center, so adding it to Business brings that tier to $149, the same as Growth. That is worth checking before you buy the add-on.
Three-year cost next to a pay-once license
On yearly billing, Startup costs $264 in one year, $528 in two and $792 in three. Business costs $528, $1,056 and $1,584. Growth costs $1,632, $3,264 and $4,896. Those assume Frill never raises its prices, which it can.
Our Solo plan is $39 once and our Pro plan is $79 once. Solo covers one project, two admins and two thousand notification emails a month. Pro covers unlimited projects, five admins and ten thousand emails a month. A project can have private boards and a custom domain, with no vendor branding on the public pages or the widget.
That makes Solo cheaper than two months of Startup at the yearly rate. It is not a like-for-like swap, because Frill covers more ground, and the next section says where.
Who should stay, who should pay Frill, who can go pay-once
Stay on Frill Startup or Business if you run surveys, schedule announcements to segments, translate your board, or have more than five people triaging ideas. Those are the places where it is ahead and we do not try to match it.
Move to Growth or Enterprise if you need single sign-on, SOC2 or a dedicated host. We offer none of them.
FigVote suits a small product that wants a public feedback board with voting, a roadmap and a changelog on its own domain, and would rather pay once than keep a subscription running. It can also sign in your own customers from your app with a signed token, and it imports a Canny export if you are coming from there; moving from Frill means re-creating posts by hand or through a CSV you reshape yourself.
FAQ
How much does Frill cost per month?
Frill's pricing page lists Startup at $25 a month billed monthly or $22 billed yearly, Business at $49 or $44, Growth at $149 or $136, and Enterprise at $349 or $319.
Does Frill charge per seat or per user?
No. Frill lists unlimited admins and unlimited widgets on every paid tier, and teammates and tracked users are unlimited in its comparison table. The caps that matter are active ideas and surveys.
What does the Startup plan limit?
Startup allows fifty active ideas and one survey of each type. Business and above list unlimited active ideas, and Business raises surveys to three of each type.
Does Frill offer a free trial?
Its pricing page says 14-day free trial, no credit card required. It does not list a permanent free plan.
How much is Frill's white label add-on?
Frill's help center puts white labeling at $100 a month as an add-on, or included on Growth and Enterprise. The pricing page itself shows the add-on without a price.
Is there a one-time-payment alternative to Frill?
Yes, for the board, roadmap and changelog part. Our license costs $39 once for one project or $79 once for unlimited projects, and it has no surveys, announcements targeting or translations.
Pay once. Keep it.
FigVote is $39 one time. The bundle is $29 one time and includes FigVote and our other live apps, with future updates.
Questions? Write to martin@fcksubscription.com. A human (the founder) answers.
More comparisons: Frill alternative, all alternatives.