Linktree vs Beacons: which link in bio fits you?

Linktree and Beacons, side by side

Each cell links to the vendor's own page it comes from. The last column is GrapeLink, limited to features it has today.

The verdict

Pick Linktree if you want a plain link page that stays free until you need branding removed or custom designs, and you may add scheduling or auto-replies later. Pick Beacons if you want a store, a media kit and email under one login and your page is a small business, not only a list of links. Consider GrapeLink if you want to pay once: GrapeLink costs $8 once and gives you unlimited links, themes, colors, analytics, social icons and a custom domain on a page you own, but it has no store, no email sending and no media kit.

What Linktree costs

Prices from Linktree's public pricing page, in USD, checked on October 11, 2026. Taxes excluded. Vendors change prices; follow the source links to see today's.

What Beacons costs

Prices from Beacons's public pricing page, in USD, checked on October 11, 2026. Taxes excluded. Vendors change prices; follow the source links to see today's.

The math over 1, 3 and 5 years

Linktree Pro is the first plan that removes its branding: $144 a year billed annually. Beacons Creator is its first paid plan, with a custom domain: $100 a year billed annually. The two plans do different jobs, so the gap says little about value. GrapeLink at $8 once costs less than one month of Linktree Pro billed monthly ($15).

Yearly-billing prices where offered (each vendor's cheapest rate), assuming today's prices never go up. GrapeLink is a single $8 payment.

Two different ideas of a link page

Linktree's pricing page describes a ladder. Free holds unlimited basic links plus email and phone sign-ups. Starter adds a personalized page, unlimited featured links and basic analytics. Pro removes the Linktree branding and adds custom designs, selling with 0% fees and mailing list integrations. Premium adds link rules and routing, AI integrations, all-time analytics, data export, social media scheduling and Instagram auto-replies.

Beacons sells a wider bundle. Its free plan already lists a media kit, digital product sales, affiliate links, a monthly allowance of email sends and an Instagram auto-DM tool. Paid plans change limits and fees more than they unlock whole new areas: the Creator plan adds a custom domain and more email, Creator Plus removes the seller fee and adds courses and memberships.

What the prices look like on the page

Linktree shows each paid plan with a per-month price billed annually and the monthly price beside it: Starter $6 or $8, Pro $12 or $15, Premium $30 or $35. Those labels are on the page, so no guessing is needed.

Beacons shows the yearly total and a monthly figure with a strike-through: Creator $100 a year ($8.33 a month) against $10, Creator Plus $300 a year ($25) against $30, Creator Max $900 a year against $100. For Max the page prints $83.3 a month, but $900 spread over twelve months is $75. The page also says yearly billing gives 2 months free, which fits the Creator math: ten months of $10 is $100.

Beacons' plan table has a 'Remove Beacons branding' row, but which paid plan includes it was not readable in the page text, so check the comparison on beacons.ai before you count on it. On Linktree the answer is clear: Pro, at $144 a year billed annually.

Who should pick which

Pick Linktree when the page is the product: a tidy list of destinations that you want to look good, with the option to add analytics, scheduling or auto-replies later. Its free plan costs nothing and the paid steps are small.

Pick Beacons when the page is the start of a funnel. If you sell a guide, run a small course, send a newsletter and pitch brands with a media kit, having one login for all of it is the point. The price is a more complicated product and a seller fee of 9% until Creator Plus.

Both are fine choices. The wrong move is paying for the bigger platform to use only the link list.

Where a pay-once link page fits

Some people open either tool for a single reason: a page with their links, a picture and a bio, without a logo that is not theirs. For that case, GrapeLink is a third option at $8 once. It supports several pages per account, 14 preset themes, custom colors, a background image, social icons, YouTube and Spotify players, a custom domain, click analytics and a QR code.

If you need to sell, send email or keep a media kit, skip it. The limits block above lists what is missing, and the table marks every row GrapeLink lacks.

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